Step into the ring. Watch how Tomas transformed the BOA Berlin stage into the ultimate programmatic game show.
Join Tomás Yacachury, Global Supply and Partnerships Lead at Kayzen, as he guides the audience through thrilling rounds of real-world campaign challenges. This isn’t passive learning: you’ll actively participate by analyzing genuine performance data, planning better audience targeting strategies, and exploring complex mobile inventory like a seasoned professional.
Expect a fast-paced, highly interactive format featuring live audience questions and short, insightful deep dives to unpack the crucial “why” behind every decision. Walk away with sharper strategies, enhanced programmatic expertise, cool prizes for top performers, and, perhaps, some well-deserved bragging rights.