This guide will cover the top influencer marketing services, what they do, how to choose them, and why they’re important for your app acquisition strategy.
Influencer marketing currently offers one of the highest ROIs available. As a result, marketers are rapidly investing in the space to grow their user base.
Top Influencer Marketing Services
Influencer marketing services provide dedicated marketing strategies and campaigns that suit each business’s individual needs and use influencer platforms and networks to increase brand awareness (and build trust) with mobile users.
The outcome is a boost to your mobile campaigns, amplification of your content, and increased app installation rates.
Finding the best influencer marketing services that match your brand can be tricky; we’ve listed the best of them for you below.
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Book your free consultationWhat are influencer marketing services?
Influencer marketing services are a marketing strategy that involves partnering with influencers to promote a product or service.
Influencers typically have a large following on platforms such as Instagram, YouTube, and TikTok and can quickly reach a highly engaged (and passionate) audience.
Brands work with social media influencers to create sponsored content as well as product reviews to increase awareness and drive mobile app installs; influencer marketing can be a practical way to reach new audiences and build up your brand’s credibility.
That said, it requires careful planning (and execution) to ensure the partnership is valuable for both the company and influencer.
Influencer Marketing Buyer's Guide
Download our Influencer Marketing Buyer’s Guide to learn about the best companies on the market to hire. The guide covers what influencer marketing is, why it’s important, how it works, and what exactly influencer marketing companies do; it also provides a complete list of top influencer marketing companies.
List of the Top Influencer Marketing Services
The best influencer marketing services
Influencer marketing services enable brands to collaborate with social media creators, promoting products or services authentically and engagingly. These services include identifying the right influencers, managing partnerships, and creating content that resonates with target audiences across various platforms, such as Instagram, TikTok, YouTube, and X.
Beyond simply connecting brands and influencers, these services also handle campaign execution, performance tracking, and optimisation. From planning strategy and managing contracts to analysing reach, engagement, and conversion data, influencer marketing agencies ensure every campaign delivers measurable results and a strong return on investment.
We’ve listed the best influencer marketing services below.
1. Zorka.Agency
Zorka.Agency is a digital marketing agency that specialises in mobile app marketing. They offer a range of services, including app store optimisation, user acquisition, and mobile app analytics.
Zorka collaborates with a diverse range of clients, from startups to established brands, and has a team of experienced professionals dedicated to delivering results for its clients.
Overview
Zorka.Agency was founded in 2014. The company is headquartered in Minsk, Belarus, and has a team of over 50 professionals who work with clients worldwide.
Since its inception, Zorka.Agency has helped many businesses achieve their marketing goals and establish a strong presence in the mobile app market.
Services
Zorka.Agency provides its customers with the following services:
- Provides strategic guidance to help brands achieve their marketing goals
- Acquires users through various channels such as social media, paid advertising, and influencer marketing
- Enables businesses to track and analyse user behaviour to improve user engagement and retention
2. Moburst
Moburst is a full-service mobile marketing agency that specialises in mobile app marketing, user acquisition, and mobile strategy. The company is based in New York, with additional offices in Tel Aviv and San Francisco.
Moburst’s services include app store optimisation, mobile media planning and buying, creative services, and data analysis. The company has worked with a diverse range of clients, spanning startups to Fortune 500 companies across various industries.
Overview
Moburst was founded in 2013 by Gilad Bechar, who currently serves as the CEO of the company and co-founder Lior Eldan. Since its inception, Moburst has grown into a mobile marketing agency with a team of over 100 employees.
The company has won multiple awards for its work in mobile app marketing and user acquisition and has been recognised as one of the top marketing agencies in the world.
Services
Moburst provides its customers with the following services:
- Uses data analysis tools to provide insights into user behaviour, app performance, and other key metrics to help businesses make data-driven decisions
- Helps mobile businesses plan and execute influencer media campaigns to reach their target audience and acquire new users
- An in-house creative team can help businesses design and develop engaging app store creatives, video ads, and other marketing materials
3. SEM Nexus
SEM Nexus is a digital marketing agency that specialises in search engine optimisation (SEO) and pay-per-click (PPC) advertising. They help businesses improve their online visibility and drive more traffic to their websites through a variety of digital marketing strategies.
SEM Nexus offers customised solutions for businesses of all sizes, from small startups to large corporations. They are best known for their data-driven approach and focus on delivering measurable results for their clients.
Overview
SEM Nexus was founded in 2017 by Michael Kordvani, who brings his passion to the startup mobile app marketing world by providing bootstrapped startup founders with the means to succeed.
They attribute a significant portion of their success to their affordable pricing and agile process, which has enabled them to allocate a greater portion of a client’s budget to growth.
Services
SEM Nexus provides its customers with the following services:
- They have a database of thousands of influencers across all major platforms and can locate one for every brand and every budget
- You choose the influencer, and their team will take care of contracts, script-writing, scheduling, tracking, and payment
- Leveraging social media platforms to reach and engage with target audiences and drive traffic to websites
4. Zoomd
Zoomd is a leading marketing technology and user acquisition platform that empowers brands, app developers, and publishers to manage and optimise their digital campaigns seamlessly. While the platform is known for its powerful automation and performance tools, one of its standout offerings is its influencer marketing capability.
Using Zoomd, brands can integrate influencer and creator-generated content directly into their performance marketing mix. The platform streamlines the entire process—from influencer selection and campaign management to performance tracking, helping brands connect with audiences in authentic, engaging ways that drive measurable results and more substantial ROI.
Overview
Ido Almany officially joined Zoomd as the company’s new CEO in March 2023, following a half-decade of leading American Express in Israel as its General Manager and the CEO of the local exclusive licensee, Premium Express LTD. Ido has a proven track record of achieving growth targets.
The vision was to unify campaign management across multiple channels into a single system, making it easier for brands and publishers to acquire users and scale their growth.
Services
Zoomd provides its customers with the following services:
- Streamline influencer campaigns with automated tools for content approval, budget allocation, and real-time performance tracking
- Identify, vet, and collaborate with relevant creators who align with brand values and campaign goals
- Monitor engagement, reach, and conversions through detailed analytics to ensure every influencer partnership delivers measurable results
5. Viral Nation
Viral Nation is a global social-first marketing and talent agency known for bridging the gap between creators and brands, delivering campaigns that are both highly creative and measurable. Its services span influencer marketing, paid media campaigns, content production, community management, and experiential activations.
Viral Nation also develops its own tech platforms to handle creator vetting, campaign optimisation, and even brand safety.
Overview
Viral Nation was founded in 2014 by Joe Gagliese and Mat Micheli, two entrepreneurs who recognised early on the potential of influencer marketing to reshape how brands connect with audiences.
They launched the company as one of the first dedicated influencer talent agencies, representing creators and helping brands leverage social media personalities to drive awareness and sales.
Under their leadership, Viral Nation evolved into a comprehensive digital marketing agency that seamlessly integrates influencer campaigns with paid media, creative production, community management, and AI-driven technology solutions. Today, it stands as a global leader in social-first marketing.
Services
Viral Nation provides its customers with the following services:
- Paid media and performance advertising across platforms such as TikTok, Instagram, YouTube and more
- Creative and content production, including video, graphics, and branded storytelling
- Influencer marketing campaigns that include strategy, creator partnerships, execution, and performance tracking
6. Adwake
Adwake presents itself as a tech-enabled services company backed by Entravision, a public and globally recognised ad-tech and media organisation.
Their user acquisition is framed around strategic scale and efficiency, with attention to optimising both CPI and CPA while expanding into new platforms.
The branding service aims to elevate clients to category-leading status through consistent visibility and awareness-building, fostering long-term brand health rather than short-term gains. Retargeting completes the overall funnel by nurturing existing users, increasing engagement, and maximising ROI and lifetime value.
Overview
Adwake was officially launched in March 2024 following the rebranding of Entravision Mobile Growth Solutions (known as MGS), a division of Entravision Communications Corporation.
The rebrand marked a strategic evolution in the company’s mission to provide tech-enabled marketing and growth solutions for both app developers and brands worldwide. While Adwake is a relatively new name, it inherits years of expertise, infrastructure, and partnerships built under Entravision’s global mobile marketing operations.
Services
Adwake provides its customers with the following services:
- Strategically scale and optimise user growth by refining CPI/CPA and exploring new platforms for expansion
- Build strong brand presence and recognition to position clients as category leaders and drive awareness
- Re-engage and convert existing users to boost app interaction, maximise ROI, and enhance overall lifetime value
What services do influencer networks offer?
Influencer networks offer a variety of different services, including campaign management, advertising, campaign tracking, and content creation. Some influencer networks additionally provide tools for brands to search for influencers based on their audience demographics and engagement metrics.
The services available can vary depending on the influencer network, but the primary goal is facilitating successful partnerships between brands and influencers.
Influencer marketing services include the following:
- Dedicated influencer marketing strategies
- Complete, easily searchable influencer databases
- Content strategies (including the creation of content)
- Straightforward campaign management
- Tracking and analysis
- Advertising across social media channels
- Payment management services
Overall, influencer marketing services are helpful for businesses looking to expand their reach and connect with a larger audience while also driving engagement and new app installs.
What do influencer marketing campaigns include?
Below we’ve detailed the core services you can expect to find from influencer marketing agencies.
Strategy
Influencer marketing agencies will study the market, your target audience’s behavior, and your competitors’ strategies (and performance) before creating a bespoke plan for your mobile business.
Influencer outreach
Covers the process of building relationships with influencers and then maintaining them. This service usually includes email correspondence, messages on social media, and connecting with the most suitable influencers for your brand.
Influencer management
Once a brand collaboration is secured, an influencer marketing network will review contracts, arrange necessary travel and accommodation as well as deal with the legal and financial aspects of collaborations.
Influencer marketing campaign ROI reporting and monitoring
This service covers the tracking and analysis of your campaigns–everything from the clicks generated by influencer posts to new users and app installs.
How can I benefit from influencer marketing services?
In many ways. For a start, by partnering with influencers, you can increase your brand awareness and reach a much wider audience through previously established social media followings.
Influencer marketing services can also assist and help you find the right influencers for your brand, create sponsored content, and track the performance of campaigns.
This saves you time and effort while ensuring that your campaigns are successful; you build credibility and trust and enhance your content strategy in the process.
Influencer marketing services example
Source: inBeat
Using influencer marketing services can be a cost-effective way to promote your brand, and businesses can work with micro-influencers (with smaller followings) who can provide high engagement rates too.
In a nutshell, influencer marketing services are absolutely worth using, whether it’s handling new mobile campaigns or simply augmenting your existing ones.
Who provides influencer marketing services?
There are many companies and social media influencer agencies that provide influencer marketing services, ranging from small agencies to large marketing firms.
Some individual influencers may also offer their own influencer marketing services to mobile businesses looking to partner with them–it’s important for brands to research and choose the right partner based on their specific needs and budget.
Influencer marketing services example
Source: Stargazer
Influencer marketing agencies help businesses identify the right influencers to work with, negotiate partnerships, and manage new campaigns. They range in size and services offered.
Influencer consultants are professionals who offer guidance (and advice) to businesses looking to partner with influencers for marketing purposes. They can help you identify the right influencers to work with, develop effective influencer marketing strategies, and manage campaigns.
Similar to influencer marketing agencies, influencer consultants may offer their services directly to businesses.
How do I choose influencer marketing agencies for services?
When looking for influencer marketing agencies, it’s essential to research and choose one that fits your precise needs and budget. From there, you’ll need to consider some additional factors, which we’ve detailed below.
Agency experience
What experience does the social media influencer agency you like have with social media influencers? Broken down further, what’s their experience working with influencers in your desired niche?
Finding out the answer to both of those will speed up the entire process and help you narrow your search.
Influencer marketing services example
Source: TopRank Marketing
Reviews
Does the agency you have an eye on have a history of good reviews, or are they known to be particularly inexperienced in your area?
It pays to research and read what other brands make of the agency before diving in. Your best bet is to look for testimonials from other businesses in your industry to help you make a more informed decision.
Pricing structure
Pricing structures can vary, but the best influencer marketing agencies keep things simple and cut out the hidden fees.
Look for agencies that offer upfront pricing that’s both clearly explained and logical. Taking your time here can make a big difference in the success of your influencer marketing efforts.
Partner with top influencer marketing services
Influencer marketing services enable you to efficiently maintain communications with influencers, increase brand awareness and build trust with new users.
Influencer marketing services include the following:
- Searchable influencer databases
- The development of long-term content strategies
- Straightforward campaign management
- Legal and financial expertise
- Tracking and analysis
Influencer marketing can turbocharge your mobile marketing campaigns and help to boost your apps to greater heights. Below you’ll find our carefully curated list of the top influencer marketing services.
